Jewel is Joining the Capital One Family!

We are ecstatic to announce that Jewel has been acquired by Capital One!

Capital One and Jewel have a shared goal of providing simple, straightforward digital tools that can help consumers effortlessly save time and money. Joining forces with a company that supports entrepreneurs, community collaboration, and financial literacy couldn’t make us happier. Capital One’s experience, resources, and innovative culture provide an incredible opportunity to help enable Jewel’s next phase of growth.

For the last two years, Jewel has been on a mission to help customers find and discover their favorite luxury brands, while also saving money at the same time. Since then, Jewel has developed deep relationships with hundreds of luxury brands and acquired customers nationwide.

We’re excited to continue to offer the clear and simple service that we do today; but with added investment in funding and talent from Capital One so that we can help even more people save money and discover new brands.

We believe that anything is possible when you build a results-focused, goal-oriented culture where people come first. Jewel will continue to be headquartered in Detroit and we’re excited to build upon our growth in the city that we love.

We are deeply appreciative of the support from our customers, merchants, investors and community partners and are looking forward to growing with these relationships in our next chapter. A special thanks to Jewel teammates for giving it your all over the last two years. The start-up journey is challenging, exciting, and not-always certain – we are truly thankful to everyone who has supported us.

There is an incredible opportunity to bring savings and discovery in the luxury loyalty space. By joining the Capital One family, we’ll be able to more quickly enhance our offerings to bring even more innovation to the market.

Thanks to everyone for your support – to a great future!

Andrew Landau
Co-Founder & CEO